The H&M 2015 Conscious Collection has just gone live in store and online, and oh my, its a great one! I have a few pieces from previous collections and they are all amazing quality and that bit more unusual and I always get comments when wearing them.
What is H&M’s conscious collection? Well its built on seven commitments from the company, the plan being to create a better fashion future.
The commitments are:
- Provide fashion for conscious customers
- Choose and reward responsible partners
- Be ethical
- Be climate smart
- Reduce, reuse, recycle
- Use natural resources responsibly
- Strengthen communities
This year the campaign is fronted by actress Olivia Wilde and the pieces are just stunning, as well as sustainable and beneficial to the producers. H&M released the press statement below-
H&M is proud to announce that Olivia Wilde, actress and humanitarian, will be the face of H&M’s latest Conscious Exclusive campaign. Olivia, well known for her commitment to sustainability and her engagement for environmental causes will appear in the campaign wearing pieces from the collection. Conscious Exclusive will be available in around 200 H&M stores worldwide on April 16, as well as online.
I totally love this range…
My top picks:
Maxi dress £149.99
Ruffle dress £39.99
Tuxedo jacket £79.99 & trousers £59.99 Coat £59.99
T-shirt £12.99, Maxi skirt £99.99
Long ruffled dress £79.99
Leather jacket £199.99
Its all just gorgeous! Theres lots more to choose from too. All are available instore and in limited quantities on-line from H&M now.
Having just come back from Scandinavia having spent loads in H&M I think my bank balance is going to take another knocking!!! What do you think? Do you love the collection too?